Carol Bengle Gilbert dropped a great resource today with her Tutorial: Guide to the Basics of Content Promotion. Not only are the contents of the article spot on, the construction of the article is a template for effective web writing. You could read just the first paragraph and walk away with important knowledge.
Content promotion starts with the first strike of the computer key. Write content that facilitates promotion, and it will promote itself. The guide will show you how to make sure your content is doing its own self-promotion as well as introduce you to some helpful content promotion
tools to give your article a boost.
You’ll have to click the link to read the rest of all her great tips. My recommendation is read it, bookmark it, and read it about once a month. This is the kind of advice that never gets old.